As in why does it refer to the continent not the country
Because so many Africans were brought over here against their will as slaves. Subsequent generations of slaves had no way to trace their lineage to a specific country.
They don't know where they came from unless each one of them do a DNA test. Africa is as specific as they can get. You can watch the documentary African American Lives which Henry Louis Gates Jr. asked several African-American celebrities to get genetic testing to determine where they came from.