Can someone identify a letter from a beer ?

by ViktorCoric

Sup,/r/AskHistorians . My friend and I were having a bet. Can someone identify letter below "Kosača" beer (named after Stjepan Kosača,Herzegovian noble from Kingdom of Bosnia) ? It's obvious that it means Kosača. I just need to know origin of this letter.

Image : http://i.imgur.com/DTKZVhK.jpg

TheGodDamnedTree

Basically its the Bosnian edition of the cyrillic script called bosančica