Most people aren’t aware of this, but Santa used to be depicted wearing green instead of red. This changed due to a Coke commercial in the late50’s. How could a commercial change something so profoundly, how gradual was the shift in public perception, and was this somehow planned by Cocoa Cola? | AskHistorians Archive Observer

Most people aren’t aware of this, but Santa used to be depicted wearing green instead of red. This changed due to a Coke commercial in the late50’s. How could a commercial change something so profoundly, how gradual was the shift in public perception, and was this somehow planned by Cocoa Cola?

by JackOfAllCrafts

mimicofmodes

This question is somewhat impossible to answer as your premise is a bit off - you may find some clarity in the response by /u/lord_mayor_of_reddit to How Was Santa Claus Interpreted By Black Communities?