There is always more to say, but this is a topic that has come up here on a couple of earlier occasions.
First, there's a Monday Methods post on the subject:
Monday Methods|Bridging the Gap Between Academic and a Popular History
Second, u/Calorie_Man takes the lead in a further dicussion:
Is popular/basic education-level history irreconcilably ... - Reddit
Finally, there's also a broader discussion of the same issue, featuring several interesting posts:
Historians of Reddit, how do you feel about 'Popular History' publications?